Upsolver is an Israeli startup with offices in Israel and the US. It eliminates the engineering complexity from data lake management, helping solve data challenges in real-time, at any scale and without having to create big data engineering silos.
Upsolver has been working with us since 2019 on transforming their brand identity and creating marketing assets that support long term business goals.
When we initiated work with Upsolver, their messaging and graphical language needed tailoring to convey an easy to use platform as opposed to the cumbersome and overwhelming brand look and feel they started with. The goal was to create a key visual that illustrated in the most simplest way a safe shore which Upsolver brings the customer within the data lake.